B2B Marketing Specialist

Step into the innovative world of LG Electronics. As a global leader in technology, LG Electronics is dedicated to creating innovative solutions for a better life. Our brand promise, 'Life's Good', embodies our commitment to ensuring a happier, better life for all.
With a rich history spanning over six decades and a global presence of more than 100 subsidiaries, we operate on a truly global scale. Since our establishment in 1958, our dedication to enhancing lives worldwide through innovative products has remained unwavering. Our business domains include Home Appliance & Air Solution, Home Entertainment, Vehicle Components Solutions, and Business Solutions.
Our management philosophy, "Jeong-do Management," embodies our commitment to high ethical standards and transparent operations. Grounded in the principles of 'Customer-Value Creation' and 'People-Oriented Management', these values shape our corporate culture, fostering creativity, diversity, and integrity. At LG, we believe in the power of collective wisdom, fostering a collaborative work environment.
Join us and become a part of a company that is not just about creating solutions for a better life, because at LG, Life's Good.
PRINCIPAL RESPONSIBILITIES :

Liaise with advertising and promotions specialists to design sales campaigns and sales collateral for the product/service that are effective and appropriate for the target audience.
Conduct market research, oversee product development and design, set prices, launch new products, oversee advertising campaigns, and monitor sales performance to effectively market assigned products/services.
Monitor, analyse, and evaluate domestic and international market trends, consumer behaviour and competitor activity to identify market opportunities for the product/service.
Monitor, analyse, and evaluate product performance and customer feedback to generate new product ideas. Identify product/service changes to meet customer needs. Liaise with other areas of the organisation (e.g., production, R&D) to implement these changes.
Prepare sales forecasts and budgets; monitor sales volume, revenues and costs against forecasts. Adapt plans to improve the sales performance of the product/service.

KNOWLEDGE, SKILLS AND ABILITIES :

Love both strategy and execution.
College or University Degree in Marketing or Digital;
Strong multi-tasking & project management skills, comfortable in a fast-paced environment;
Strong communication skills, detail oriented;
Data-driven mindset - you love numbers and figuring out what they mean;
Curious and creative - you’re a problem solver who loves to try new things;
Highly motivated with strong self-management;
Ability to work independently and collaboratively;
Possess passion for tech and innovation;

RELEVANT EXPERIENCE :

2-4 years relevant work experience within digital at a manufacturer, retailer, advertising, marketing or interactive firm

Secteur d'activité: Distribution, Commerce

Niveau d'études: Master 1, Licence Bac + 4 | Master 2, Ingéniorat, Bac + 5

Années d'experience: Responsable d'Équipe | Confirmé / Expérimenté

Catégories: Commercial / Vente

Région: ALGER / ALGERIE

Publiée le: 26-10-2024 à 06:43:31